The saffron-clad head priest of Gorakhnath Mutt and Chief Minister of Uttar Pradesh, Yogi Adityanath, has emerged as a champion of “Hindutva” across the country. The Rashtriya Swayam Sevak Sangh(RSS), has excessively trusted his art of master oratory and exceptional potential of influencing targeted Hindu masses in the electioneering of other states.
Now, the BJP seems to be using Yogi as its ‘Brahmastra’ in the run-up to the 2019 general election, making sure the high profile star campaigner is deployed to places where even the party’s chief orator, PM Narendra Modi, is failing to make his presence count.
Campaigning for BJP in Gujarat, Himachal, Telangana, Tripura and recently held Karnataka elections, Yogi delivered dividends to the utmost satisfaction of BJP’s top strategists who identified pockets where the clout of his religious ‘Nath sect’ following have to be galvanised into its fold. Being head priest of the Gorakhpur-based Gorakhnath temple, named after Guru Goraksh Nāth, famous all over India as a distinguished saint of Nath sect, Yogi is the most sought BJP chief minister for election rallies out of 22 BJP ruled states. In contrast, other BJP chief ministers have been hardly visible in election campaigns or had very little role assigned to them.
Most of Yogi’s election speeches include a soft hint of Hindutva ideology. Here is the excerpt of his speech that he delivered in Karnataka, “While Ram was born in Uttar Pradesh he found his most trusted loyalist ‘Hanuman’ in Karnataka,” By blending the Ram and Karnataka elements, he attempted to make direct connections with the masses. “By mentioning religion and talking of our great ancient heritage, he tried to bridge the geographical and linguistic divide between North and South (Karnataka),” explained his media adviser, Mrityunjay Kumar, who accompanied him during his trail. Campaigning at the communally sensitive Murdeshwar and Kumta towns of the coastal district Uttara Kannada, he targeted Karnataka chief minister Siddaramaiah for protecting ‘Jihadis’ in his rhetoric to polarise voters.
BJP skillfully used his religious metaphor throughout the campaign that had stopovers at various temples and mutts, many of which were connected with the CM’s Nath sect. The party methodically organised his public meetings in coastal areas of the State that was the stronghold of Congress and Karnataka chief minister Siddaramaiah.“Karnataka’s influential Lingayat and Vokkaligas communities have great faith in these mutts which is the reason why the BJP roped in Yogi for Karnataka poll campaign,” said political analyst professor Harshvardhan.
The reflections of the upcoming 2019 parliamentary elections are quite visible behind the series of actions aimed at giving political impetus to the BJP’s strategy to revoke the ‘Ram Temple’ issue once again. Meanwhile, the party is calculating its moves while it awaits the Supreme Court of India’s judgement on the Ayodhya title suits. BJP plans to use it in a big way once again to give momentum to the sidelined Ram Temple movement. This time Sabka Sath Sabka Vikas (Collective efforts, Inclusive Growth) could not be a hit slogan as on performance front people seem to be unsatisfied and small and medium traders, farmers, labours and working classes have been facing undue hardships,” said businessman Vimal Gupta, who had been a strong supporter of BJP. He hoped that this time only Ram can save us (Ab Ramji karege beda paar). He feels, “The alliance between Samajwadi and Bahujan Samaj Party could adversely jeopardise BJP prospects to come back to power.” That is why BJP must realign its strategy to focus on the core agenda of “Hindutva” that flourished its prospects to power in 22 states.
Prime Minister Narendra Modi and UP Chief Minister Yogi Adityanath are working together in a coherent manner to compliment and supplement each other by acting on a well-scripted plan. PM Modi landed in Janakpur, revered as the birthplace of Sita, and along with Nepal Prime Minister KP Oli and inaugurated a direct bus service between Janakpur and Ayodhya as part of a ‘Ramayan Circuit’ to promote religious tourism. He also extended a Rs 1 billion aid to Nepal to develop Sita’s birthplace, Janakpur.
Having come back from Karnataka after a hectic campaigning schedule, an untiring Yogi Adityanath readily reached Ayodhya to welcome 66 passengers from Nepal by the new bus service. They were given warm welcome on the banks of the river Saryu.
The Vishwa Hindu Parishad (VHP) organises a ‘Ram Barat’ (marriage procession) from Ayodhya to Nepal every year to recreate the route taken by Ram to Janakpur, where Sita won him as her husband, according to the “Ramayana”.
By taking an active interest in the development of Ayodhya, the Chief Minister Adityanath has only reiterated BJP’s commitment to building Ram temple. A BJP leader said the bus service would not just help in cementing the bond between Nepal and India, but also restate the party’s commitment to Hindutva. A RSS leader on condition of anonymity said the narrative is likely to grow further as 2019 nears.
“Yogi is a blend of religion and politics. His twin designations as the head priest of Gorakhnath temple and that of UP CM are handy in convincing the masses that Hindutva and development are one,” said Chandramohan, a BJP leader with the RSS background.
RSS ideologues and a larger circle in BJP strongly feel that as a measure of last resort, Yogi Adityanath will be the best bet who can carry forward the baton of Hindutva in the upcoming assemblies and parliamentary elections in 2019, especially with ‘Modi Magic’
diminishing compared to his peak of popularity in 2014. “It would not be surprising if Yogi, having a clean image and mounting following among his ranks and file, could emerge an alternative choice of the mentors for the top leadership,” commented a party functionary.
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UP eyes foreign investors for Kumbh Mela 2019
Highly enthused with the success of its national investors summit organised in Lucknow earlier this year, the government is all set to lure in global investors to the state. Part of this ambitious plan is also to unfold and promote the government’s Hindutva flagship project, Ardh Kumbh Mela, on foreign land, presently slated to be held at Allahabad from January 15 to March 4, 2019. The UP team ensured that they used this project to promote Ardh Kumbh Mela as both tourism and spiritual opportunity, especially to the NRIs.

A high-level government delegation led by Siddharth Nath Singh, State Health Minister visited the US earlier this month. Singh informed the press that some major companies in the health, Information Technology, defence, are ready to invest in Uttar Pradesh in a huge manner. He said that the US is just the beginning; the state government delegation will be planning trips to Europe, Korea and other countries to invite investment in the state.
Happy with the ‘positive feedback’ from the US, Singh said that they were told by the US representatives that “never before Uttar Pradesh was represented in such a planned, structured way.” The minister said that he is confident that Indo-US strategic partnership, with special reference to Uttar Pradesh, is in an expansion mode. Singh said that the representation was able to stress the great hidden potential of UP. He said Uttar Pradesh is the backbone of the country and its progress will have an overall effect on the prosperity of the country and also on the foreign investments.
The minister said that several international companies including Boeing, Lockheed Martin have shown interest to invest in the UP government’s ambitious defence corridor project. The 20,000 crore defence corridor covering 3,000-hectare land will run through Aligarh to Chitrakoot via Kanpur, Lucknow and Jhansi.
He said that the government will also be speaking to the Indian partners like Jet, Tatas and Mahindra. It may be pointed out here that the state government is finalising the UP Defence and Aerospace Manufacturing Policy 2018. In IT sector, they met giants like Oracle, Intel, Sisko who have shown interest in investing in Noida, Uttar Pradesh’s IT city.
Appreciating the US’s focus on ‘preventable’ strategies in the health sector, Singh said that as health minister he is all up for this model and UP will collaborate on JE prevention strategies study with Stanford University.
The minister also talked about low-cost technology developed by Indian diaspora in the US that will be deployed in place of MRI procedure. Initially, this technology will be used in the trauma centre.
The major collaborations are going to be in the Indian aviation industry which is increasing by 15 percent and as many new airports are coming up but there is still no Maintenance and Repair Overhaul (MRO) units for repair of aircrafts in India and aircrafts are being sent to Sri Lanka for this. After this agreement, MRO units will be set up in Meerut in Uttar Pradesh.
The e-marketing giant Amazon which is promoting khadi may soon tie up with the state government to help promote the concept of ‘One District, One Product (ODOP)’ through this. This said the minister will bring nearly five crore artisans on a single global platform.
Another important area of collaboration will be on traffic decongestion. Here the university has shown interest too and public health services.
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