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The report suggested that
      drivers with a BAC of be-
      tween 0.02 g/dl and 0.05 g/
      dl have at least a three times
      greater  risk  of  dying  in  a
      vehicle crash. This risk increases
      to at least six times with a BAC
      between 0.05 g/dl and 0.08
      g/dl, and rises exponen-
      tially above 0.08 g/dl (31).
      Drinking and driving is also
      associated with other high-risk
      road  use  behaviours  such  as
      speeding or not using seat belts.
      Young and novice drivers are at
      a much-increased risk of road
      traffic crashes when under the                                    attention has been paid to the needs of pe-
      influence of alcohol compared to older   Almost half of all       destrians, cyclists and motorcyclists, who
      and more experienced drivers.      deaths on the world’s          together make up 49 per cent of all global
                                                                        road traffic deaths.
      MULTIFACETED APPROACH                 roads are among                Making the world’s roads safer will not
      A multifaceted approach is required     those with the            be possible unless the needs of these road
      for the most effective and long-lasting                           users are considered in all approaches to
      changes to be made to national road   least protection —          road safety — including the way roads are
      safety. Such changes have been achieved                           built and the way vehicles are manufac-
      in a number of high performing coun-  motorcyclists, cyclists     tured. Making walking and cycling safer
      tries that have taken on the Safe System   and pedestrians.       will also have other positive co-benefits
      approach, and have seen reductions in                             if these non-motorized forms of transport
      road traffic deaths and injuries despite   Making walking and     become more popular, including more
      increasing motorization. The challenge   cycling safer is critical   physical exercise, reduced emissions,
      today is for the downward trends in                               and the health benefits associated with
      road traffic deaths seen in these countries  to slash such incidents  such changes.
      to be replicated in other countries like
      India.                                                            ENFORCEMENT VITAL
        Political will is crucial to driving such changes, but this   Enforcement is vital to the success of road safety laws. While
      report shows that action is particularly necessary on a   there is clear evidence that enforcement is critical to the suc-
                       number of specific issues. Changing   cess of laws, the levels of enforcement required for maximum
                       road user behavior is a key compo-  impact are often less readily available and depend on factors
                       nent of the Safe Systems approach.    such as political will, available resources and competing pri-
                       Setting and enforcing good laws relat-  orities at a national level. In countries where legislation has
                       ing to key behavioural risk factors can   not previously been accompanied by enforcement, particu-
                       be effective at realizing such change.   larly visible and high levels of enforcement may be needed to
                       Although  some  progress  has  been   persuade the public that breaking the law in future may well
                       made over the past three years with   result in a penalty.
                       17 countries (representing 5.7 per cent   Furthermore, while some countries have dedicated
                       of the world’s population) improving   traffic police, in many countries the cadre of police officers
                       legislation on key risk factors, many   who are in charge of enforcing road safety laws have many
                       countries lag far behind in terms of   other responsibilities, and their focus on traffic law enforce-
                       making sure their laws are in line with   ment can quickly slip down the priority list when faced with
                       best practice.                    other pressing concerns, such as national security. Poor
                          Lack of enforcement frequently un-  enforcement of traffic laws and regulations can also result
                       dermines the potential of road safety   from inadequate resources, administrative problems and
                       laws to reduce injuries and deaths. So-  corruption, all of which can restrict good laws in achieving
                       cial marketing campaigns need to be   their potential.
                       conducted to support and maximize
                       the effects of enforcement. Insufficient                            LETTERS@TEHELKA.COM


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