{"id":309397,"date":"2019-02-15T18:18:56","date_gmt":"2019-02-15T18:18:56","guid":{"rendered":"http:\/\/tehelka.com\/?p=309397"},"modified":"2019-02-15T18:18:58","modified_gmt":"2019-02-15T18:18:58","slug":"here-is-what-you-have-to-pay-for-cable-services-now","status":"publish","type":"post","link":"https:\/\/tehelka.com\/here-is-what-you-have-to-pay-for-cable-services-now\/","title":{"rendered":"Here is what you have to pay for cable services now"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\"><a href=\"http:\/\/tehelka.com\/52-1\/\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-309414 aligncenter\" src=\"http:\/\/tehelka.com\/wp-content\/uploads\/2019\/02\/52-1-300x165.jpg\" alt=\"\" width=\"691\" height=\"380\" srcset=\"https:\/\/tehelka.com\/media\/2019\/02\/52-1-300x165.jpg 300w, https:\/\/tehelka.com\/media\/2019\/02\/52-1-768x423.jpg 768w, https:\/\/tehelka.com\/media\/2019\/02\/52-1-1024x564.jpg 1024w, https:\/\/tehelka.com\/media\/2019\/02\/52-1-696x383.jpg 696w, https:\/\/tehelka.com\/media\/2019\/02\/52-1-1068x588.jpg 1068w, https:\/\/tehelka.com\/media\/2019\/02\/52-1-763x420.jpg 763w, https:\/\/tehelka.com\/media\/2019\/02\/52-1-1920x1057.jpg 1920w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/a>However, as per the global analytical company CRISIL report, TRAI\u2019s new regime is likely to cost a customer more than what they were paying earlier. According to the report, the monthly bill can go up by 25 per cent from 230-240 to 300 for consumers who will subscribe to the top ten channels in terms of viewership.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">When contacted Secretary TRAI, S.K.Gupta told on February 12 that the TRAI had in March 2017, notified the \u2018New Regulatory Framework\u2019 for Broadcasting and Cable services. The new framework came into effect on 29th December 2018. However, to provide sufficient time to subscribers for exercising subscribers to exercising their options, the Authority provided time up to 31st January 2019. All the Distribution Platform Owners! (DPOs) were required to migrate the subscribers as per their choice with effect from 1st February 2019.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">There are approximately 100 million cable service TV homes and 67 million DTH TV homes in the country. As on February 12, 2019, approximately 65 per cent of the subscribers of the cable services and 35 per cent subscribers of the DTH services have already exercised the options. S.K.Gupta observed that it was brought to the notice of the Authority that as the system of selecting channels\/bouquet by the subscribers had been introduced for first time in the country, some subscribers are facing difficulties in selecting the channels\/bouquet of their choice. In some cases, LCOs have not been able to reach out to subscriber to create awareness among them and collect the options.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">Some subscribers may be required to go to nearest Point of Sale (POS) for exercising their option as they did not have access to IT facility or are not comfortable in using IT system to exercise their options. A few cases have been reported recently where pay channels of the subscribers who have not exercised the options have been deactivated.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">Such incidences are causing hardship to the subscribers. He informed that the Direct To Home (DTH) service providers, Multi System Operators (MSOs) and Head end Into The Sky (HITS) operators are collectively <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">referred as Distribution Platform Owners (DPOs).<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">The Authority was of the view that though the new framework promotes consumer choice and enables the subscribers to pay for what they wish to view but \u2018non-exercise of the option\u2019 should not create any inconvenience to the subscribers. Accordingly, the Authority requests all DPOs to create \u2018Best Fit Plan\u2019 for its subscribers who have not exercised their options yet.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">The \u2018Best Fit Plan\u2019 shall be designed based on Consumers\u2019 usage pattern and language spoken. It should preferably be a blended combination of various Genres, while making \u2018Best Fit Plan\u2019 for a subscriber, DPOs should ensure that payout per month of the \u2018Best Fit Plan\u2019 generally does not exceed the payout per month of existing tariff plan of the subscriber.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">The DPOs should continue to provide various user-friendly methods to subscribers to exercise their choice. These methods may include personal contact by Local Cable Operator, calling on Call Centre Number, using Mobile Apps or through Website. DPOs should also continue to generate awareness among the subscribers regarding new Regulatory framework, its benefits and methods to exercise the option to choose the channels of their choice.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">The subscribers who have taken long term packs will continue to avail the services for the contracted period. However, they have freedom to choose the channels of their choice under the new regulatory framework and in case if they exercise this option, money for the remaining period shall be adjusted for their future use. In view of the larger public interest, the subscribers who do not exercise their options shall be <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">migrated to a \u2018Best Fit Plan\u2019. The subscribers\u2019 old plan shall continue till <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">either subscriber exercise his or her <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">option, or he or she is migrated to the \u2018Best Fit Plan\u2019.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\"><strong><a href=\"http:\/\/tehelka.com\/here-is-what-you-have-to-pay-for-cable-services-now\/80587247-family-watching-television\/\" rel=\"attachment wp-att-309415\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-309415 aligncenter\" src=\"http:\/\/tehelka.com\/wp-content\/uploads\/2019\/02\/52-2-300x200.jpg\" alt=\"\" width=\"587\" height=\"391\" srcset=\"https:\/\/tehelka.com\/media\/2019\/02\/52-2-300x200.jpg 300w, https:\/\/tehelka.com\/media\/2019\/02\/52-2-768x512.jpg 768w, https:\/\/tehelka.com\/media\/2019\/02\/52-2-1024x683.jpg 1024w, https:\/\/tehelka.com\/media\/2019\/02\/52-2-696x464.jpg 696w, https:\/\/tehelka.com\/media\/2019\/02\/52-2-1068x712.jpg 1068w, https:\/\/tehelka.com\/media\/2019\/02\/52-2-630x420.jpg 630w, https:\/\/tehelka.com\/media\/2019\/02\/52-2-1920x1280.jpg 1920w\" sizes=\"(max-width: 587px) 100vw, 587px\" \/><\/a>March 31 new deadline<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">The TRAI has extended time up to 31st March 2019 for exercising the <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">option by such subscribers who have not exercised option yet. Subscribers will be free to change their \u2018Best Fit Plan\u2019 at any date and time on or before 31st March 2019 and DPOs shall convert their \u2018Best Fit Plan\u2019 into the desired pack (channel\/Bouquet) within 72 hours from the time choice exercised by the Subscriber. There will be no \u2018lock-in <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">period\u2019 for the subscribers till 31st March 2019 who have been migrated to \u2018Best Fit Plan\u2019 by DPOs. 10.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">It is learnt that broadcasters have fixed the maximum retail price for each channel, while cable TV or DTH operators like Airtel and Tata Sky have created their own package deals for customers. All network operators <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">and broadcasters are required by TRAI to have a base package with 100 standard definition channels. Customers <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">can choose these free-to-air (FTA) channels from a list of several bouquet offers. This will cost the viewers a maximum of Rs 130, excluding Goods &amp; Service Tax (GST). You can buy a pay channel separately over this package at its individual cost. There are 330 pay TV channels and 535 FTA channels, <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">according to TRAI.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">The TRAI has listed the price of all pay channels as well as bouquet deals provided by all broadcasters. No broadcaster can charge more than the MRP of a channel, although they can offer a discounted prices to sweeten their <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">offer. To add pay channels to one\u2019s list, the customer will first have to remove the same number of FTA channels.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">The overall number of channels in a base package cannot be more than 100. Customers can add channels by paying 20 for every 25 extra channels. For <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">instance, if you pay 150, excluding GST, you get access to 125 channels.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">With this, the Telecom Regulatory Authority of India\u2019s new regulatory regime for cable operators and DTH companies has come into play from the month of February 2019. The new rules seek to make it easier for customers to choose what they wish to watch on <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">television, and pay only for the channels that they prefer, rather than be bound by packs decided by the cable <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">operator or DTH company. It also <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">appears that despite TRAI\u2019s directive of a smooth rollout, some customers of <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">Airtel DTH did face a black out of their <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">TV channels. It is learnt that the cost of paid channels will be extra in your bill. It will be 130 (NCF) + price of paid channels + 18 per cent GST.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">Switching from the earlier modes to the new tariff guidelines by Telecom Regulatory Authority of India (TRAI) has not been an easy affair for the customers and service providers. However, TRAI has said that the move to the new mode is halfway through with 90 million homes \u2014 65 million cable TV and 25 million DTH users \u2014 registering their choice with the operators.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">The new tariff regime was implemented on February 1, before which the regulators had urged subscribers to take their pick of the channels on offer. The new tariff regime has been brought about with an intention of <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">reducing subscription bills for TV and DTH connections. However, consumers are still splitting hairs on whether that has been fulfilled.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">\u201cOut of the total 170 million TV homes (which includes 70 million DTH homes and 100 million cable TV homes), about 90 million homes have already registered their choice with the operators, which is a big number. According to TRAI\u2019s new rules, subscribers will have to choose their own monthly channels or packs. It has not been a seamless process as it left a lot of people wondering how to make the switch, or what the selection process is or the amount that\u2019s required to be paid. The regulator then said that they would roll out awareness programmes on social media as well as advertise about the same.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">Additionally, TRAI also clarified that network capacity fee (NCF) is not mandatory for subscribers with multiple connections. It also clarified that the regulation also provides a capping of <\/span><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">130 as NCF for 100 standard definitions (SD) channels and 20 for the next 25 SD channels.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">However, as per a CRISIL report, TRAI\u2019s new regime is likely to cost a customer more than what they were paying earlier. According to the report, the monthly bill can go up 25 per cent from 230-240 to 300 for consumers who will subscribe to the top ten channels in terms of viewership. If one chooses the top five channels, then the bill would be less.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">You will have the option of choosing HD or SD channel when creating your pack. However one HD channel will count as 2 SD channels in your pack. So if you have chosen 10 HD channels in your list of 100, then it will actually be 80 channels, because 10HD=20SD channels. Eventually a subscriber ends up paying more than what he or she has currently been paying.<\/span><\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt; font-family: 'times new roman', times, serif;\">letters@tehelka.com<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>However, as per the global analytical company CRISIL report, TRAI\u2019s new regime is likely to cost a customer more than what they were paying earlier. According to the report, the monthly bill can go up by 25 per cent from 230-240 to 300 for consumers who will subscribe to the top ten channels in terms [&hellip;]<\/p>\n","protected":false},"author":62,"featured_media":309414,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[23,2205],"tags":[10863,10864],"_links":{"self":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/309397"}],"collection":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/users\/62"}],"replies":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/comments?post=309397"}],"version-history":[{"count":2,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/309397\/revisions"}],"predecessor-version":[{"id":309433,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/309397\/revisions\/309433"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/media\/309414"}],"wp:attachment":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/media?parent=309397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/categories?post=309397"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/tags?post=309397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}