{"id":306223,"date":"2018-11-28T06:42:03","date_gmt":"2018-11-28T06:42:03","guid":{"rendered":"http:\/\/tehelka.com\/?p=306223"},"modified":"2018-11-28T06:42:03","modified_gmt":"2018-11-28T06:42:03","slug":"amazon-india-surpasses-flipkart-with-7-5-billion-in-gross-merchandise-value-barclays-report","status":"publish","type":"post","link":"https:\/\/tehelka.com\/amazon-india-surpasses-flipkart-with-7-5-billion-in-gross-merchandise-value-barclays-report\/","title":{"rendered":"Amazon India surpasses Flipkart with $7.5 billion in gross merchandise value: Barclays report"},"content":{"rendered":"<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-306225 aligncenter\" src=\"http:\/\/tehelka.com\/wp-content\/uploads\/2018\/11\/amaz.flip_-300x222.jpg\" alt=\"\" width=\"543\" height=\"402\" srcset=\"https:\/\/tehelka.com\/media\/2018\/11\/amaz.flip_-300x222.jpg 300w, https:\/\/tehelka.com\/media\/2018\/11\/amaz.flip_-80x60.jpg 80w, https:\/\/tehelka.com\/media\/2018\/11\/amaz.flip_.jpg 471w\" sizes=\"(max-width: 543px) 100vw, 543px\" \/><\/span><\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">Amazon India has surpassed Flipkart with\u00a0$7.5\u00a0billion in gross merchandise value (GMV) as compared to the latter&#8217;s\u00a0$6.2\u00a0billion in the financial year (FY) ending on March 31, 2018, says a report from investment bank Barclays.<\/span><\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">The report said, \u201cWhile Amazon and Flipkart (ex-Myntra and Jabong) were neck-to-neck in terms of GMV in FY17, Amazon has taken the clear lead in FY18 with GMV of $7.5 billion as compared to $6.2 billion for Flipkart on a standalone basis.\u201d<\/span><\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">Barclays\u2019 estimates do not include fashion units Myntra and Jabong, which are part of Flipkart group.<\/span><\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">But considering Myntra and Jabong Flipkart is neck-and-neck with Amazon India.<\/span><\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">\u201cFlipkart continues to be bigger than Amazon in terms of revenue ($3.8B vs $3.2B), although Amazon is catching up quickly and continues to grow much faster (82% vs 47%),\u201d the report added.<\/span><\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">\u00a0\u201cWe do not offer comment on industry reports,\u201d Amazon India spokesperson said.<\/span><\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">Flipkart spokesperson said, \u201cFlipkart remains an unquestioned leader\u2026. cornered a disproportionate 70% market share over the five-day TBBD ( The Big Billion Days) period this year as highlighted by independent researchers.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon India has surpassed Flipkart with\u00a0$7.5\u00a0billion in gross merchandise value (GMV) as compared to the latter&#8217;s\u00a0$6.2\u00a0billion in the financial year (FY) ending on March 31, 2018, says a report from investment bank Barclays. The report said, \u201cWhile Amazon and Flipkart (ex-Myntra and Jabong) were neck-to-neck in terms of GMV in FY17, Amazon has taken the [&hellip;]<\/p>\n","protected":false},"author":37,"featured_media":306225,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[167],"tags":[1413,1415,9946,9945],"_links":{"self":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/306223"}],"collection":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/comments?post=306223"}],"version-history":[{"count":1,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/306223\/revisions"}],"predecessor-version":[{"id":306226,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/306223\/revisions\/306226"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/media\/306225"}],"wp:attachment":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/media?parent=306223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/categories?post=306223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/tags?post=306223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}