{"id":305116,"date":"2018-11-05T07:20:07","date_gmt":"2018-11-05T07:20:07","guid":{"rendered":"http:\/\/tehelka.com\/?p=305116"},"modified":"2018-11-05T07:20:07","modified_gmt":"2018-11-05T07:20:07","slug":"baba-ramdev-to-launch-apparel-and-accessory-store-patanjali-paridhan-in-new-delhi-on-nov-5","status":"publish","type":"post","link":"https:\/\/tehelka.com\/baba-ramdev-to-launch-apparel-and-accessory-store-patanjali-paridhan-in-new-delhi-on-nov-5\/","title":{"rendered":"Baba Ramdev to launch apparel and accessory store \u2018Patanjali Paridhan\u2019 in New Delhi on Nov 5"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-299691 aligncenter\" src=\"http:\/\/tehelka.com\/wp-content\/uploads\/2018\/06\/ramdev-1-300x200.jpg\" alt=\"\" width=\"419\" height=\"279\" srcset=\"https:\/\/tehelka.com\/media\/2018\/06\/ramdev-1-300x200.jpg 300w, https:\/\/tehelka.com\/media\/2018\/06\/ramdev-1-768x512.jpg 768w, https:\/\/tehelka.com\/media\/2018\/06\/ramdev-1-1024x682.jpg 1024w, https:\/\/tehelka.com\/media\/2018\/06\/ramdev-1-696x464.jpg 696w, https:\/\/tehelka.com\/media\/2018\/06\/ramdev-1-1068x712.jpg 1068w, https:\/\/tehelka.com\/media\/2018\/06\/ramdev-1-630x420.jpg 630w, https:\/\/tehelka.com\/media\/2018\/06\/ramdev-1.jpg 1100w\" sizes=\"(max-width: 419px) 100vw, 419px\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">Yoga Guru Baba Ramdev is set to launch the apparel and accessory store \u2018Patanjali Paridhan\u2019 in New Delhi&#8217;s Netaji Subash Place on November 5 on the auspicious occasion of Dhanteras.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">\u201c&#8217;Patanjali Paridhan\u2019 with several products ranging from jeans, ethnic wear to accessories will be launched this Dhanteras to counter foreign companies,\u201d Baba Ramdev earlier said.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">He added, &#8220;From coat to langot (loincloth), jeans to Indian kurta-pajama and sarees, every other attire of the Indian culture would be available here.&#8221;<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">Patanjali Paridhan promises to offer more than 3000 new products, including ornaments, accessories, and western and Indian clothes in men&#8217;s, women&#8217;s and kids section.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">\u00a0The new range of products will be launched under three brands: &#8216;Livefit&#8217;, &#8216;Aastha&#8217; and &#8216;Sanskar&#8217;.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'times new roman', times, serif; font-size: 14pt;\">SK Tijarawala, spokesperson Patanjali Ayurved Limited, announced that filmmaker Madhur Bhandarkar, as well as wrestler Sushil Kumar, will be present at the launch.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yoga Guru Baba Ramdev is set to launch the apparel and accessory store \u2018Patanjali Paridhan\u2019 in New Delhi&#8217;s Netaji Subash Place on November 5 on the auspicious occasion of Dhanteras. \u201c&#8217;Patanjali Paridhan\u2019 with several products ranging from jeans, ethnic wear to accessories will be launched this Dhanteras to counter foreign companies,\u201d Baba Ramdev earlier said. [&hellip;]<\/p>\n","protected":false},"author":37,"featured_media":299691,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1961,2009,2014],"tags":[9501,2055,9503,9504,9502,9505],"_links":{"self":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/305116"}],"collection":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/comments?post=305116"}],"version-history":[{"count":1,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/305116\/revisions"}],"predecessor-version":[{"id":305118,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/posts\/305116\/revisions\/305118"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/media\/299691"}],"wp:attachment":[{"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/media?parent=305116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/categories?post=305116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tehelka.com\/rest-api\/wp\/v2\/tags?post=305116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}