PM Narendra Modi launches ‘Swachhata Hi Seva Movement’

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Prime Minister, Narendra Modi launched the ‘Swachhata Hi Seva Movement’, on Saturday which aims at fulfilling Mahatma Gandhi’s dream of a Clean India.

Modi appealed to the citizens to dedicate themselves towards achieving the aim of a clean country starting today.

“From today till Gandhi Jayanti, let us re-dedicate ourselves towards fulfilling Mahatma Gandhi’s dream of Clean India,” he said while interacting with people from different walks of life through video conferencing. ‘Swachh Bharat Mission’ that began four years ago has reached an important stage today, where we can proudly say that people from all sections have joined us in the mission,” the Prime Minister said.

Narendra Modi, on Friday had written personalised letters to around 2000 citizens from different walks of life inviting them to join the ‘Swachhata Hi Seva Movement’ and strengthen the Swachh Bharat Mission.

In the letter, Those invited by the prime minister include retired government servants, former judges, gallantry award winners, medal winners in the Common Wealth and Asian Games, film personalities, spiritual leaders, journalists of leading media outlets, sportspersons, writers, among others to become part of the mass movement.

To endorse the movement in all the states and union territories of the country, the Prime Minister also wrote letters to Chief Ministers, Deputy Chief Ministers of all states, Governors and Lieutenant Governors.

Modi in series of his tweets urged everyone to be part of “Swacch Bharat Mission”

“Let us strengthen the Swachh Bharat Mission. Joined the ‘Swachhata Hi Seva Movement’ at the Baba Sahib Ambedkar Secondary School in Paharganj, Delhi. This school’s campus was bought by the venerable Dr. Ambedkar to ensure children from poor families get quality education,” Modi tweeted.

“With enthusiastic young friends at the Baba Sahib Ambedkar Secondary School in Delhi. It is India’s youth that have led from the front and ushered in a positive change when it comes to cleanliness,” another tweet by Modi.

The Prime Minister has also highlighted the salient features of Swachh Bharat Mission and acknowledged it as a revolution across India.

Moreover, he described the cleanliness flagship program as a mass movement that has ushered in a Swachhata revolution across India.